Senior Director, Client Strategy (Senior Media Director)

The Role

As a Senior Director, Client Strategy, you are the senior strategic lead and business owner across a portfolio of complex, enterprise client relationships. You serve as a primary lead for the client, bridging the gap between their bottom-line business objectives and our integrated marketing execution, ensuring that every engagement drives measurable business growth while strengthening long-term partnerships.

You are responsible for translating complex business objectives into cohesive, full-funnel marketing strategies across the integrated media ecosystem. This includes architecting the media mix, aligning measurement frameworks, guiding audience strategy, and ensuring cross-channel execution ladders back to enterprise goals.

Beyond strategy development, you are accountable for overall account health—including client satisfaction, retention, revenue growth, and profitability. You serve as a trusted advisor to executive-level client stakeholders while mentoring and leading cross-functional internal teams to deliver exceptional work.

This role requires a balance of visionary strategic thinking and operational rigor. You must be equally comfortable commanding a boardroom conversation as you are guiding internal teams through planning frameworks, testing roadmaps, and performance optimization.

You Will Be

• Serving as the executive strategic lead and primary business owner across a portfolio of complex accounts
• Designing and guiding full-funnel, multi-channel strategies across Paid Search, Social, Programmatic, Video, CTV, YouTube, Retail Media, and emerging platforms
• Translating client KPIs, unit economics, and growth goals into structured media investment frameworks and budget allocations
• Leading executive-level client engagements including QBRs, annual planning sessions, and high-stakes strategic presentations
• Identifying same-store growth and expansion opportunities while partnering with Business Development on new opportunities
• Owning account health metrics including retention, revenue growth, profitability, and delivery quality
• Ensuring all deliverables meet strategic standards, align with SOWs, and drive measurable impact
• Partnering closely with Analytics teams to operationalize MTA, MMM, incrementality testing, and advanced measurement frameworks
• Driving structured test-and-learn roadmaps that unlock performance gains and future-ready innovationActing as the connective tissue between media, analytics, creative, and client leadership to ensure seamless, integrated execution
• Leading and mentoring Client Strategy team members, fostering accountability, growth, and high performance
• Collaborating with channel teams & ensuring output ladders to holistic strategy
• Elevating internal processes, planning rigor, and strategic storytelling standards across the organization
• Staying ahead of industry trends, emerging platforms, and technology shifts to proactively guide client evolution

You Must Have

• 10+ years of experience in media, marketing strategy, or integrated client leadership
• 4+ years of experience managing and mentoring high-performing teams
• Proven experience leading complex, multi-channel accounts with full-funnel strategy ownership
• Strong financial acumen, including budget forecasting, revenue management, and profitability oversight
• Demonstrated ability to lead executive-level client conversations and influence senior stakeholders
• Deep understanding of measurement frameworks including attribution models, incrementality testing, and media mix modeling
• Experience translating business objectives into integrated media, creative, and data strategies
• Exceptional communication skills with the ability to simplify complexity into clear, actionable narratives
• Strong organizational leadership skills with experience balancing strategic vision and operational execution
• Bachelor’s degree in Marketing, Communications, Business, or equivalent experience

Nice to Have

• Experience working within an agency environment supporting enterprise or high-growth brands
• Exposure to retail media networks, commerce media, or performance creative strategy
• Familiarity with advanced analytics tools and dashboard platforms
• Experience supporting new business pitches and commercial strategy