Senior Account Manager, SEM

About the Role

Our Sr. Account Managers, Paid Search are responsible for driving KPI improvements and developing cutting-edge strategies tailored to client goals. Your core responsibilities in this role include strategy development, tactical execution, and management of client relationships.

• Taking on clients in month 1, you will build & optimize Google and Bing search campaigns for a roster of B2B, lead generation, and/or ecommerce clients across various industries
  • Client assignments will be a mix of leading paid search efforts on small-spending clients and acting as a supporting paid search team member on medium to enterprise clients
• Define, monitor and analyze trends in clients’ KPIs
• Develop both short & long term paid search strategy based on client-specific goals
• Actively test and analyze keywords, advertising copy, landing pages, campaign types and positioning to drive results in line with client's goals
• Communicate performance results and strategy recommendations to clients clearly & secure buy-in from decision-makers
  • Create slides with good design & strong storytelling for clients
• Create quarterly business reviews & other client-facing presentations that outline performance, insights from testing, and key strategic opportunities
• Delegate work to junior team members & provide clear direction & feedback when needed
• Stay current on SEM industry trends, contribute to internal agency conversations around SEM (including but not limited to monthly department meetings, trainings, case studies, etc.)

About You

The essentials:

• 2+ years of direct paid search client management including paid search strategy development, execution & client relationship management
• Passion for crunching numbers, analyzing data, and navigating Excel/Google sheet spreadsheets
• Possess high attention to detail and be able to execute with a high degree of accuracy
• Performance Max experience is a must
• Hands-on product feed management and shopping experience a plus
• You are a communication guru both on calls and through written communication
• ‘Driven’ and ‘Innovative’ are attributes commonly associated with you
• You are proactive & willing to raise your hand to support your team members
• Highly collaborative & works well with a team
• 4-year college degree or equivalent work experience

This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week. The specific details, including the number of required office days, will be in accordance with the company’s then-current RTO policy, which is subject to change from time to time.