Creative Strategy Manager

Linqia is a leading independent influencer marketing agency. Leveraging our AI-powered proprietary technology platform, Resonate, we work with some of the world’s leading brands, including Albertsons, Danone, and Bayer, to develop and execute creatively compelling creator-led strategies that deliver full-funnel results.

We value intelligence, recognize talent and have instilled a culture that supports career development and growth for our employees. We thrive on innovation and accountability, with a customer first attitude that adds true value to everything we touch. Our team members are smart, hard-working, have integrity and love to have fun as we play to win. At Linqia, you’ll be working with others who are passionate about marketing in a fun, fast-paced and data-driven environment.

The responsibility of the Creative Strategy Manager is to work closely with the VP, Creative & Client Strategy to oversee the Creative Strategy team, helping deliver against our team goals while acting as a mentor and guide to more junior team members. The Creative Strategy Manager will also be an active member of the team, acting as a senior support to Linqia’s revenue organization across a broad range of clients.

What You’ll Do

• People & Processes:
• Assist with and develop process improvements for employee growth, development, and hiring
• Collaborate with the VP, Creative & Client Strategy on team goal setting, tracking, and delivery
• Manage bandwidth, allocate projects, and prioritize resources for the Creative Strategy team
• Act as a people manager for 5+ Creative Strategists
• Creative (Pre-Sale):
• Ideate on insight-driven creator campaign ideas for our clients
• Lead the creation of new business proposals
• Design slides for proposals and proactive decks (using Canva templates)
• Create social media mocks, including editing images and copywriting, for proposals and proactive decks
• Creative (Post-Sale):
• Craft creative briefs for creators, including sourcing music and designing mood boards
• Give creators feedback on their creative concepts to up-level their creative executions
• Creative (Cross-Client):
• Act as a thought leader when speaking about social media and influencer creative trends internally and within the industry

Ideal Qualifications

• 7-12 years experience in creative and/or social and/or content strategy
• At least 2 years of managerial experience
• Experience working with creators
• Strong background in either art direction, copywriting, or creative strategy
• Bachelor’s degree or equivalent
• Located in the NYC area and able to commute to the office 3 times a week

Creative Strategy Team

The Creative Strategy Manager will be part of the Creative Strategy team. The Creative Strategy team’s responsibility is to deliver world-class influencer marketing creative strategy, solutions, and content for Linqia’s clients.

As a member of the Creative Strategy team, you’ll work to embody Linqia’s core values:

• Be human.
• Act like an owner.
• Move fast and learn from it.
• Create great experiences.
• Be a problem solver.
• Data wins.

In addition to this, our team ethos is to be:

• Great partners to our colleagues and our clients.
• Eternally curious and always learning.
• Open to change as the industry, Linqia, and our processes evolve.