Director, Growth Strategy - Talent Pool

About the Role:

As a Director of Growth Strategy, you will be responsible for a small portfolio of game-changing brands that have engaged with Darkroom to accelerate their growth. You are one-half management consultant—spending your day dissecting inefficiencies within the business and marketing programs—and one-half marketing strategy leader, building and orchestrating a Darkroom team meant to deliver growth. This is a client-facing position meant for the best and brightest in growth marketing and media strategy, capable of leveraging their unique skillset.

Perfect candidates will be obsessed with growth strategy for consumer brands, experts at deploying efficient omni-channel paid advertising campaigns that deliver impact, with particular expertise in and knowledge growing the DTC channel at large. You should be comfortably managing the go-to-market for fast-growth emerging brands pre-revenue as equally as managing a $50M DTC P&L for a household consumer brand.

This position is the most senior position on a Darkroom omni-channel client engagement, meaning the client may be working with us across multiple sales channels—Amazon, DTC, TikTok Shop, and Retail. Being successful in this role requires mastery of the DTC function, a willingness to understand and master how integrated paid media drives growth impact on the other channels, and effective communication across teams and departments. You will be directly managing the relationship with the client, scaling ad accounts upwards of $1M USD per month, and having excellent client relationship management skills. You live and breathe growth strategy, funnel construction, and performance marketing.

You’ll report to the Managing Director of the department and play a key role in scaling Darkroom’s footprint across a portfolio of high-growth consumer brands. You’ll be responsible for owning full-funnel advertising efforts, including weekly client team touch-bases and QBRs, while working closely with all Darkroom teams to ensure performance goals are met.

This is a fast-paced, high-accountability environment designed for marketers who are ambitious, curious, and ready to grow. You’ll gain hands-on experience in a broad range of verticals while developing the skills needed to be a future CMO.

Darkroom is a career incubator for ambitious talent looking to operate at the intersection of business, design, and innovation.

Please note: We are not actively hiring for this role at the moment; we are building a talent pool for future opportunities we anticipate opening soon. Strong candidates may be contacted proactively as our team continues to expand.

What you’ll do:

• Develop integrated growth strategies that deliver millions in yearly growth for clients.
• Develop campaigns where all marketing channels are working together and clearly articulate overall themes and trends across the paid media plan.
• Work on financial projections, budgets, P&L, and other financial documents to be shared internally, with the client, and used as a north star for work.
• Work with the data team to deliver financial projections, customer cohort analyses, and media plans.
• Work with the Finance team to project client spend and increase it based on performance.
• Leverage data insights to develop unique marketing strategies across various industries.
• Lead multiple teams of designers, paid acquisition marketers, retention marketers, and data analysts across the globe for your client portfolio.
• Work with Darkroom Success to develop fractional and dedicated marketing org charts based on client needs.

You should apply if this sounds like you:

• 10+ years of paid media experience with a minimum of 7 years in DTC or e-commerce.
• Mastery of the DTC P&L and comfort engaging in discussions around contribution margin, new customer revenue, and repeat revenue.
• Understanding of revenue as a derivative of AOV, CVR, CPM, and traffic, with the ability to articulate this in a marketing pro forma.
• Willingness to understand and master how integrated paid media drives growth impact on other channels, including Amazon and Retail.
• Mastery of constructing e-commerce funnels that include irresistible offers, healthy AOV, and product UVPs, along with the ability to build and communicate creative strategies from these funnels.
• Excitement for complex challenges requiring innovative marketing strategies to unlock scale.
• Interest in becoming a CMO or CEO of your own brand.
• Excitement to work at the intersection of growth marketing, creative advertising, and financial analysis.
• Acute attention to detail and the ability to project manage large teams with various functions.
• Flexibility, adaptability, and comfort dealing with ambiguity and shifting client needs.
• Leadership ability and willingness to deliver thoughtful direction that keeps projects on track.
• Proficiency in financial projections and P&Ls, with the ability to defend marketing strategies and paths to scale to Private Equity firms, CEOs, CFOs, or management teams.
• Excitement to work with innovative data models that provide insights into product, customer, and marketing data.
• Knowledge of the acquisition marketing landscape, including campaign tools, campaign execution, metrics, and attribution methodologies.
• Ability to build teams and direct retention, paid media, creative, and data teams in harmony to deliver efficient growth.
• Experience in online sales channel strategies, including Shopify, Amazon, third-party fulfillment, and wholesale.
• Understanding of media measurement and the differences between MTA, MMM, and in-platform attribution.

What It's Like to Work at Darkroom:

Darkroom is not a typical agency. We are looking for A players who want to build something great. We move fast, think deeply, and expect every team member to bring insight and rigor to everything they touch. We hold a high bar for performance, creativity, and ownership—but we also support each other relentlessly. No egos, no red tape—just world-class talent building something remarkable.

We believe in autonomy with accountability, truth over comfort, and outcomes over optics.

• Unlimited PTO and US holidays.
• Remote-first culture. Many roles are fully remote. Employees based in or near the New York or Lisbon HQs are expected to work hybrid with weekly in-office time. Hub locations include Brazil and Spain.
• Company-sponsored medical, dental, and vision coverage.
• Robust 401(k) program with company match and profit-sharing opportunities.
• Flexible parental leave.
• Interdisciplinary growth opportunities beyond the core role.

Our Hiring Process and Compensation:

The hiring process for this position typically follows three stages: phone screen, hiring manager, and executive calls.

Compensation:

The base salary range for this role is $140,000 per year. This range represents the anticipated minimum and maximum for this position and applies to candidates based in New York, including New York City, in compliance with the New York State Pay Transparency Law and the New York City Salary Transparency Law. Actual compensation within this range will be determined based on experience, skills, and qualifications. This role is also eligible for performance-based compensation.

Equal Opportunity Statement:

Darkroom is an equal opportunity workplace dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.