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Couchbase, Inc.

Sr Technical Product Marketing Manager

Raleigh, USARemotePosted 1 month ago

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Job type
Full-time
Work mode
Remote
Level
Senior
Department
Marketing
Experience
6+ years experience
Posted
Aug 12, 2026

About the role

Couchbase is the operational data platform for AI, providing a scalable foundation for enterprise operational, analytical, mobile, and AI workloads. It helps organizations power digital experiences, harness AI, and scale globally with lower risk and total cost of ownership.

The Role

We're hiring a Senior Technical Product Marketing Manager to be the technical storyteller for the Couchbase platform. You'll translate deep product capability into differentiated narratives, proof, and enablement for technical audiences — developers, architects, DBAs, and platform teams — and arm the field with demos, content, and competitive ammunition. This is a hands-on role involving architecture diagrams, query consoles, and presentations. You'll partner with Product Management, Engineering, Sales Engineering, and Developer Relations on product launches and go-to-market motions.

What You'll Do

  • Own the technical narrative by turning distributed architecture, performance, scale, AI/vector search, and mobile/edge sync capabilities into clear positioning and messaging.
  • Create solution briefs, reference architectures, whitepapers, benchmark and TCO validations, blog posts, and technical FAQs.
  • Build product demos and hands-on proof assets, and partner with Field Engineering on POC playbooks and enablement.
  • Run technical teardowns of competing databases and data platforms, creating battlecards, win themes, and objection handling.
  • Equip Sales and Sales Engineering with technical assets, talk tracks, and training.
  • Represent Couchbase in webinars, conferences, developer communities, and analyst briefings.
  • Partner with Product Management and Engineering to validate messaging, shape launch plans, and feed customer and field insight into the roadmap.

What You'll Bring

  • 6+ years in technical product marketing, developer relations, solutions or sales engineering, or a comparable technical role in enterprise software, ideally databases, data infrastructure, or cloud.
  • Technical depth in NoSQL and SQL databases, distributed systems, and cloud platforms such as AWS, GCP, or Azure.
  • Comfort reading architecture diagrams and writing queries or code snippets.
  • Experience building demos and technical content that move technical audiences to act.
  • Exceptional written and verbal communication skills.
  • Experience with competitive positioning and sales enablement in a B2B technical product.
  • Confidence presenting to technical audiences on stage and on camera.
  • Bachelor's degree in Computer Science or a related field, or equivalent hands-on experience.

Nice to Have

  • Hands-on experience with Couchbase, MongoDB, or other NoSQL or document databases.
  • Familiarity with AI/ML, vector search, or retrieval-augmented generation (RAG).
  • Exposure to mobile/edge or real-time analytics workloads.
  • Experience marketing to developers and building technical communities.

Benefits

  • Generous time off program.
  • Wellness benefits, including medical, dental, vision, life insurance, and employee assistance programs.
  • Financial planning, retirement program, and business travel insurance.
  • Career growth opportunities.
  • Ergonomic and comfortable in-office or work-from-home setup.
  • Food and snacks for in-office employees.

Couchbase is committed to equal employment opportunity and encourages applications from individuals of all backgrounds. Reasonable accommodations are available during the recruitment process.